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Live & Lead
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Live & Lead, BrainWorks new book by Coen Bester is being released on 5th July 2012
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Live & Lead

Discovering Your Personal & Organizational Guidance System

Intrigued by the question, “how do you prepare a leader for a path that he will travel but once?” Coen Bester set out on a discovery journey to find a credible solution to this challenge. Inspired by the power and elegance of the modern day GPS, he came up with the human equivalent of a GPS – the Personal Guidance System, or PGS. He takes the reader along a fascinating journey of self-discovery as he puts the device together in true engineering fashion. 

He makes a starling and convincing conclusion that this mental model is not only applicable on the level of the individual, but also to the organization as a whole and that it provides a powerful framework for the strategic management of the organization. The implication on leadership is profound, and he shows how the true power of the PGS comes alive in the hands of a leader who grasps the concept.

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